Things to do
Planning a trip to Morocco? This North African gem is a land of contrasts—where golden deserts meet snow-capped mountains, and bustling souks give way to tranquil riads. With its rich history, vibrant culture, and breathtaking landscapes, Morocco offers endless adventures for every kind of traveler. Whether you’re chasing history, adventure, or pure relaxation, our travel experts have rounded up the top 10 must-do experiences in Morocco that deserve a spot on your bucket list.
1-Stroll Through a Traditional Moroccan Souk
No trip to Morocco is complete without experiencing the magic of a souk—the traditional marketplace and beating heart of Moroccan cities. From the labyrinthine alleys of Marrakech’s medina to the vibrant stalls of Fez, these markets are a feast for the senses.
Expect the air to be filled with the scent of freshly ground spices, sizzling street food, and fragrant oils, while stalls overflow with handmade carpets, colorful lanterns, leather goods, and intricate jewelry. Shopping in a souk isn’t just about buying souvenirs—it’s about the lively atmosphere, the friendly banter, and the age-old tradition of bargaining.
💡 Travel Tip: Haggling is part of the fun! Start low, stay polite, and remember—it’s a cultural ritual as much as a shopping technique.
Whether you’re hunting for a one-of-a-kind keepsake or simply soaking in the energy, strolling through a Moroccan souk is an unforgettable cultural experience.
2-Sample Authentic Moroccan Mint Tea
When visiting Morocco, sipping a glass of traditional Moroccan mint tea is more than just a refreshment—it’s a cultural ritual. Known locally as atay, this sweet, fragrant tea is a symbol of hospitality and a cornerstone of daily life across the country.
Brewed with green tea, fresh spearmint leaves, and plenty of sugar, each cup bursts with flavor and health benefits. Mint aids digestion, has natural antibacterial properties, and its soothing menthol aroma makes it the perfect drink to relax after a day of exploring Morocco’s bustling medinas or trekking through the Atlas Mountains.
What makes the experience truly special is the way it’s served: the tea is poured from a height using a long-spouted kettle, creating a light froth on top. This theatrical pour isn’t just for show—it helps blend the flavors and cools the tea to the perfect drinking temperature.
💡 Travel Tip: Don’t be surprised if you’re offered tea at every stop—whether in a riad, souk, or desert camp. Accepting a glass is not only polite, but it’s also the best way to connet with Moroccan culture.
3-Feast on a Traditional Moroccan Tagine
One of the most iconic dishes you’ll encounter in Morocco is the tagine—a slow-cooked stew named after the conical clay pot it’s prepared in. Even if you’ve never tasted one, chances are you’ve seen the distinctive earthenware with its funnel-shaped lid that locks in flavor and moisture.
Cooked gently for hours, a tagine blends meat, vegetables, dried fruits, and fragrant spices like saffron, cinnamon, and cumin into a dish that is both tender and bursting with flavor. Each region of Morocco puts its own twist on the recipe—whether it’s lamb with prunes, chicken with preserved lemons and olives, or vegetarian tagines with chickpeas and seasonal produce.
💡 Travel Tip: Don’t just try tagine in a restaurant—join a Moroccan cooking class and learn how to prepare this classic dish yourself for the ultimate cultural experience.
4-Go Camel Trekking in the Sahara Desert

No trip to Morocco is complete without a journey into the Sahara Desert—and the most unforgettable way to explore it is by camel trek. Picture yourself swaying gently atop a camel as you cross the rolling golden dunes of Erg Chebbi or Erg Chigaga, with nothing but endless desert landscapes stretching to the horizon.
Guided by local Berber experts, your adventure doesn’t stop with the ride. By day, you’ll traverse the soft sands under the vast desert sky. By evening, you’ll gather around a crackling campfire to enjoy authentic Berber cuisine, often accompanied by traditional drumming. At night, fall asleep in a cozy desert camp or a Bedouin-style tent, with millions of stars glittering overhead.
💡 Travel Tip: For the most magical experience, choose an overnight camel trek. Watching the sunrise over the Sahara dunes is a once-in-a-lifetime moment you’ll never forget.
5-Visit Chefchaouen, Morocco’s Blue Pearl
Nestled in the Rif Mountains, Chefchaouen is one of Morocco’s most enchanting destinations and a true photographer’s paradise. Famous worldwide for its sky-blue painted streets and buildings, the town offers a dreamlike atmosphere that feels worlds away from Morocco’s bustling cities.
Wander through narrow cobblestone alleys lined with colorful doors, flowerpots, and artisan shops selling handwoven blankets and leather goods. The relaxed pace of life in Chefchaouen makes it the perfect place to slow down, sip mint tea in a shady café, and simply watch the world go by.
Don’t miss tasting the town’s famous local goat cheese, a creamy delicacy that pairs perfectly with fresh Moroccan bread. Combined with stunning mountain views and a welcoming vibe, Chefchaouen truly lives up to its nickname—the Blue Pearl of Morocco.
💡 Travel Tip: Visit early in the morning to capture the streets at their most peaceful before the day’s crowds arrive.
6-Attend the Sufi Festival of Fez
If you’re planning a trip to Morocco in April, don’t miss the Sufi Festival of Fez, a unique cultural event that celebrates the mystical side of Islam. Sufism is known for its deep spirituality, artistic expression, and traditions that blend music, poetry, and dance into a powerful form of worship and connection.
At the festival, expect to be transported by mesmerizing performances from Sufi brotherhoods across Morocco and beyond. The rhythmic chanting, soulful singing, and hypnotic movements create an atmosphere that feels both otherworldly and deeply moving. Set against the historic backdrop of Fez—the country’s cultural capital—the experience is as spiritual as it is artistic.
💡 Travel Tip: Plan ahead—festival dates vary slightly each year in April. Book your stay early in Fez, as the event attracts visitors from around the world.
7-See the Ancient Roman Ruins of Volubilis
Step back in time with a visit to Volubilis, one of Morocco’s most important UNESCO World Heritage Sites. Once the capital of the ancient Berber kingdom of Mauretania, this Roman city thrived under imperial rule and became a center of trade, culture, and agriculture.
Today, the ruins rise dramatically from the dusty plains, with jagged mountain peaks framing the horizon. Though centuries of earthquakes and looting have left much of Volubilis in ruins, what remains is nothing short of extraordinary. Visitors can still admire ornate mosaics, triumphal arches, basilicas, and crumbling columns, each telling a story of Morocco’s deep historical roots.
Wandering through Volubilis, you’ll gain a rare glimpse into Morocco’s Roman past, where Berber traditions and Roman influence intertwined.
💡 Travel Tip: Combine your visit with a stop in the nearby holy city of Moulay Idriss for a complete cultural experience.
8-Hike in the Atlas Mountains
For those seeking adventure and breathtaking landscapes, few experiences compare to hiking in the Atlas Mountains of Morocco. Stretching over 1,500 miles across North Africa, this vast mountain range is divided into three sections—the High Atlas, Middle Atlas, and Anti-Atlas—each offering unique trails, views, and cultural encounters.
Whether you’re a novice walker or a seasoned trekker, there’s a hike for everyone. Explore scenic valleys dotted with Berber villages, trek through lush green valleys in spring, or challenge yourself with a climb up Mount Toubkal, the highest peak in North Africa.
Many trails allow for overnight camping or homestays in traditional Berber guesthouses, giving travelers the chance to experience authentic mountain hospitality while waking up to panoramic views.
💡 Travel Tip: The best time to hike the Atlas Mountains is from April to October, when the weather is mild and the scenery is at its most stunning.
9-Visit the Historic Chouara Tannery in Fez
Among the many fascinating sights in Fez, none is more iconic—or unforgettable—than the Chouara Tannery, the oldest and largest tannery in Morocco. Operating for over 1,000 years, this open-air workshop is famous for its striking mosaic of stone vats filled with vibrant dyes and soaking solutions.
Visitors can watch this ancient craft from surrounding balconies, where the sight of the colorful dye pits contrasts with the strong, earthy smell that fills the air. Despite the pungent aroma, the experience is captivating and offers a rare glimpse into Morocco’s enduring artisanal traditions.
Travel Tip: Bring a sprig of mint (often handed out at the entrance) to help mask the tannery’s powerful scent while you take in the views.
10-Stay in Beautiful and Charming Moroccan Riads
For an authentic Moroccan experience, nothing beats staying in a traditional riad. These historic homes are designed around a central courtyard or garden, offering privacy, serenity, and a touch of luxury right in the heart of the medina. Many riads also feature **swimming pools, rooftop terraces, and spacious rooms





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